Social Media Coordinator (H/F) - #46344

Manpower Switzerland


Datum: vor 4 Tagen
Stadt: Vernier, GE
Vertragstyp: Ganztags
Responsibilities:

- Social Media Management
  • Manage and develop the company's social media presence across key platforms (LinkedIn, Instagram, YouTube, X/Twitter, TikTok), ensuring consistency with global brand guidelines and the local regulatory environment
  • Coordinate the editorial calendar, ensuring alignment between published content, disease state priorities, corporate communications activities and business KPIs
  • Develop and localize social media content adapted to Switzerland's multilingual market, including approval coordination
  • Sprinklr scheduling and posting, manage organic and dark post content
  • Oversee relationships with social media and creative agencies, ensuring quality, coherence, and timely delivery of content
  • Monitor, track and report on social media KPIs; provide regular performance insights and optimization recommendations to internal stakeholders
  • Ensure all social media activities comply with Swiss pharmaceutical advertising regulations (HMG, AWN) and the company's global Ethics and compliance standards
  • Collaborate with ASG team to ensure local campaigns align with hub-level strategy and leverage shared assets and best practices
  • Identify and propose innovative digital approaches to enhance user experience, including exploration of new technologies and third party partnerships
- Cross functional and agency collaboration
  • Collaborate across functions to ensure integrated and compliant execution of all digital activities
  • Brief, manage and evaluate external creative and media agencies; ensure timely delivery within budget
  • Liaise with international consumer media/social media and Corporate Affairs teams to cascade global strategies locally and constribute Swiss market insights to broader hub initiatives


Profile:
  • University degree in Marketing, Communication, Business Administration, Digital Media or related field
  • Minimum 2 years of professionnal experience in social media management, using different platforms in a business context
  • Demonstrated experience planning, implementing and optimizing social media and digital campaigns
  • Genuine platform fluency : understanding of how organic and paid content work differently on each platform, how algorithms reward content, and what good lookds like for a health or corporate brand
  • Fluent in English, German and French (written and spoken)
  • Experience in the Swiss or broader European pharmaceutical industry; familiarity with Swiss pharmaceutical regulations (HMG, AWV) is a strong asset
  • Knowledge of programmatic advertising, SEO/SEM and paid social strategies
  • Familiarity with agile project management methodologies and collaboration tools (MS Teams, SharePoint...)
  • Ability to translate complex scientific or medical content into accessible, engaging digital formats
We are waiting for your application (resume, work certificate and diploma) We are hiring a Social Media Coordinator to join a global healthcare leader on a minimum 12-month contract.

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